Product Hunt is a popular platform for startups to launch their products, gain visibility, and get feedback from a community of early adopters, investors, and tech enthusiasts. With over 2 million monthly active users, that’s a great place to build buzz around your startup and attract potential customers, investors, and media attention. However, launching a startup on Product Hunt is not as simple as submitting and waiting for upvotes. There are many things to consider and plan to ensure a successful launch. In this article, we’ll walk you through the steps you need to launch your startup on Product Hunt and make the most of this opportunity.
Prepare your product and profile for launch
Before launching, you need to make sure that your product is polished, functional, user-friendly and ready for the public eye. Also, don’t forget to optimize and make it visually appealing. This includes adding screenshots, videos, and a clear product description.
In addition, you should customize the Product Hunt profile to showcase your team, mission, and values. This will help build credibility and trust with the community and increase the chances of people upvoting your product.
Identify the right day to launch
Launching on the right day is crucial to your success on Product Hunt. Tuesday, Wednesday, and Thursday are the best days for it as they receive the most traffic. Avoid launching on Monday or Friday cause they typically have fewer user visits. You should also consider the time zone of your target audience and launch when they are most likely to be online.
Build a pre-launch buzz
To maximize your chances, generate buzz and excitement about your product before the launch. This can be done through social media, email marketing, influencer outreach, and press releases. That’s a good idea for running a beta test or limited access to get feedback from early users and fix any bugs or issues before the Product Hunt launch.
Engage with the community
There’s very important to engage with the community and respond to comments and feedback to launch startup on Product Hunt. This will help build trust, credibility and increase the chances of people upvoting your product. You can also use the comments section to answer questions, address concerns, and promote your product’s unique features and benefits.
Our personal experience
During 2022 our team launched two projects on Product Hunt: Logolivery and Logolivery Space. Since that, we’ve gained more than 790 upvotes and followers, “Product of the day” 5th place and a lot of feedback from our lovely clients and upcoming customers.
You may be thinking that’s not a remarkable result, but that was the first Logolivery’s public appearance, and people embraced us well. So, Product Hunt is an effective instrument for your startup distribution, especially when you’re only starting. Just try to follow these tips, and we hope that you’ll succeed!
Psss, more exciting topics are coming soon on this platform. Stay tuned!